Last week, the Puget Sound Business Journal exclusively announced the launch of Windermere’s new ultra-luxury brand, W Collection. Spearheading the W Collection is Leigh Canlis, Vice President, Luxury Division of Windermere, who joined the company in February.
Canlis said, “W Collection is much more than a luxury marketing program, it is like the American Express Black Card of real estate. “W” is a high-touch concierge service that not only markets luxury listings, but connects Windermere brokers and their clients to every aspect of the luxury industry.”
The new division will focus on homes priced at $2.5 million and above in Seattle and $3 million and above on the Eastside, and the top tier brokers who work in this arena.
Read Patti Payne’s entire story in the Puget Sound Business Journal.
This blog post originally appeared on the WindermereSeattle.com blog.